Table of Content:
- What is Digital Marketing?
- Why Digital Marketing Matters ?
- Types of digital marketing.
- How to do Digital Marketing and How it Is Perfect for teenagers
- What is future of digital marketing.
- Top Digital Marketing Strategies to Follow and Common Mistakes to Avoid
- Why We Should Prefer Digital Marketing Over Outdoor Marketing
- Career opportunity via digital marketing?
- FAQs
- Conclusion
What is Digital Marketing?
Digital Marketing is the main key source way to promote any kind of business,product,services,etc. Globally by the help of digital marketing.
Social media ads, youtube ads, facebook ads its all called digital marketing process.
Why Digital Marketing Matters ?
It matters because today’s generation is more connected digitally than offline marketing due to which it easier to interact with your audience through digital marketing instead of offline marketing.
Some keywords on why digital marketing matters :
Engage More People easily : Most people spend a lot of time online due to which it was easy to make more audience and attract audience easily.
Time effectively : It helps us to saves many hours, which is why it is time-effective
Targets the right audience: We can target the right audience based on their interests, age, and behavior, which helps create a stronger connection for marketing.
Measures Results Easily: You can easily track your results by seeing how many people viewed your ad and made a purchase, which helps you improve your strategies
Types of digital marketing.
Social Media Marketing (SMM) : In this social Media Marketing we can promote our any kind of product, business by the help of different social media ads platform like; facebook ads, Instagram ads, Youtube ads etc.
Search Engine Optimization : in this marketing, we can optimize our website and any different type of content and we can also rank higher on search engines.
Content Marketing: in this marketing, we can create valuable and relevant content like video for youtube, video content editing, posts,blogs etc.
Email Marketing: it is a type of digital marketing in which businesses use email to get connected with there users or clients and audience also.
Influence Marketing: This type of marketing, where a company or brand hires influencers to promote their Brands ,services, or business, is called influencer marketing.
Mobile Marketing : In this marketing, we target audience from Sms , apps etc.
How to do Digital Marketing and How it Is Perfect for teenagers ?
Before starting digital marketing, it’s important to first understand the basic concepts.
How to do Digital Marketing ?
Learn the Basics:
Understand the main concepts for marketing !
- Social Media Marketing (SMM)
- Search Engine Optimization (SEO)
- Email Marketing
- Content Marketing
2. Choose Your expertise
Choose your expertise in which you are interested such as SEO, SMO, or any other field.
3. Choose Your startup platform
Choose your platform according to your expertise to target audience and and make sure that the platform is mostly used by your audience, such as Instagram
4. Build an demo presence
Build a demo presence by creating a website or similar platform where you can showcase your brand or service.
5. Track & Improve your content
Use tools such as Goggle Analytics, Meta Ads Manager etc which helps you to improve your content
How it Is Perfect for teenagers ?
Digital marketing is for today’s teenagers because as they are strongly connected to the digital world nowadays and also have strong capacity to learn things.
What is future of digital marketing ?
As marketers, we all know how the world has shifted from non-digital to digital. How ai replace everything.
If we have to grow our business we don’t need to do any offline promotion we can also promote by the help of digital and chance rate to grow and gain attention of audience was more than 75% percent that make future bright in digital marketing .
Top Digital Marketing Strategies to Follow and Common Mistakes to Avoid.
Strategies 👍
- Stay connected with the latest news, such as updates on new AI developments, etc.
- You must have digital marketing related Knowledge Time to Time
- Build your career by specializing in one core skill, like SEO, SMO, or email marketing.
Common Mistakes to Avoid 👎
- Don’t try to master every skill, because there are too many to skills for focus
- Do not de-motivate yourself
- Avoid copying others or trying to act like just focus own your on content or own your personality.
Why We Should Prefer Digital Marketing Over Outdoor Marketing ?
Digital Marketing vs Outdoor Marketing :
Digital Marketing
- Promotion can be done by online platforms such as instagram, facebook etc.
- World wide attention growth
- Low cost promotions and flexible work
- 24/7 advertisements
- Gain best brand attention rate
- Easy for consumers to remember.
- The feedback was both strong and timely.
- Time saving
Outdoor Marketing
- Promotion can be done by offline platforms such as offline meetings , bulletin boards, posters, banners etc.
- Local and Regional attention
- High cost promotions and non- flexible work
- Non 24/7 advertisement
- Low brand attention rate
- Not easy to remember due to one-time promotion
- The feedback was not strongly and also not timely
- Time consuming
Career opportunity via digital marketing?
Graphic Designer
You can become a graphic designer, a professional skill in creating advertisements By using 3D graphics techniques
Approx salary: ₹1.5 lakhs to ₹7.2 lakhs per annum
Specialization In SEO
You can become an SEO specialist, a professional skilled in optimizing websites Which helps to improve Search Engine Optimization.
Approx salary: ₹4.5 to ₹8.5 lakhs per annum
3. SMM Specialist
You can become an SMM specialist, a professional skilled which helps to promote any kind of business, products, services with the help of social media platform.
Approx salary: ₹2.80 lakh to ₹5.80 per annum
4. Front-End Developer
You can become an Front-End Developer a professional skilled which helps to make websites areas, design Web pages, website content, etc.
Approx salary: ₹4 lakh to ₹12 lakh per annum
5. Back-End Developer
You can become an Back-End Developer a professional skilled which helps to manage backends of websites like Database o websites, SEO manager, security Protection, DTOS protection, files data, etc.
Approx salary: ₹6.8 Lakhs to ₹11.55 Lakhs per annum
FAQs
Q1.Who is eligible to join digital marketing?
Anyone can do digital marketing as it was globally eligible for everyone : students, Freelancers, Housewifes, Entrepreneurs & Business Owners etc.
Q2. How is Digital Marketing different from Outdoor Marketing?
In Digital marketing we can promote anything with the help of social platforms like instagram, facebook, Google Ads and in outdoor marketing we can promote limited things by the help of poster banners etc.
Q3. Career opportunity ?
There are so many career opportunity in digital marketing like you can make your career as video editor, content creator , social media marketing, content writing etc.
Q4. From Where can we learn digital marketing
You can learn digital marketing both online and offline mode.
Online:
- Youtube
- Google digital
- Udemy
- DIDM Institute and many others Institute
Offline:
- DIDM Institute
- NIIT Institute
- UpGrad Institute
- Seminars
Conclusion
Digital marketing is a Best and Fastest way to grow your business and start new jobs. It helps us to engage audience from worldwide which helps to grow our business strongly and positively by the help of internet. By learning skills like SEO, social media, content writing, and email marketing, e-marketing, you can attract peoples about your products or services. Anyone can start,With time and practice, digital marketing can help you succeed.
COMPETITORS TOC :
What is digital marketing?
What are the digital marketing channels?
SEO marketing
Search Engine Marketing (SEM)
PPC Advertising
Content Marketing
Email Marketing
Social Media Marketing
Video Marketing
COMPETITORS URL:
Sky scrapper
- I explained content step by step.
- Covered main keywords in this content .
- Proper Beginning Friendly content
- Focused on Understanding, Not only Information
